{"id":258,"date":"2026-03-14T09:49:14","date_gmt":"2026-03-14T09:49:14","guid":{"rendered":"http:\/\/promiored.local\/?page_id=258"},"modified":"2026-03-18T10:42:09","modified_gmt":"2026-03-18T10:42:09","slug":"objectives","status":"publish","type":"page","link":"https:\/\/promio.es\/en\/objectives\/","title":{"rendered":"Objectives"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"258\" class=\"elementor elementor-258\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8521c59 e-flex e-con-boxed e-con e-parent\" data-id=\"8521c59\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-512e82e elementor-widget elementor-widget-rw-objectives-intro\" data-id=\"512e82e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"rw-objectives-intro.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<section class=\"obj-page obj-page__intro\" id=\"objetivos\">\n\t\t\t<div class=\"obj-page__container\">\n\t\t\t\t<div class=\"obj-page__intro-inner reveal reveal--up\">\n\t\t\t\t\t<span class=\"obj-page__eyebrow\">Areas of work<\/span>\n\t\t\t\t\t<h1 class=\"obj-page__title\">Promio&#039;s Strategic Objectives<\/h1>\n\t\t\t\t\t<div class=\"obj-page__divider\" aria-hidden=\"true\"><\/div>\n\t\t\t\t\t<p class=\"obj-page__lead\">Our strategic plan defines the priority areas of action to strengthen the independent exhibition sector, promote cultural diversity, and ensure the sustainability of cinemas throughout Spain.<\/p>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7c9f582 elementor-widget elementor-widget-rw-objectives-list\" data-id=\"7c9f582\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"rw-objectives-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<section class=\"obj-page obj-page__list-section\" id=\"lista-objetivos\">\n\t\t\t<div class=\"obj-page__container\">\n\t\t\t\t<ol class=\"obj-page__list\" role=\"list\">\n\t\t\t\t\t\t\t\t\t\t<li class=\"obj-page__item reveal reveal--up elementor-repeater-item-d76b6a0\" style=\"transition-delay:0ms\">\n\t\t\t\t\t\t<div class=\"obj-page__item-number\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t01\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"obj-page__item-body\">\n\t\t\t\t\t\t\t<div class=\"obj-page__item-header\">\n\t\t\t\t\t\t\t\t<div class=\"obj-page__item-icon\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t<svg width=\"28\" height=\"28\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n\t\t\t\t\t\t\t\t\t\t<path d=\"M15 10l4.553-2.276A1 1 0 0121 8.618v6.764a1 1 0 01-1.447.894L15 14M5 18h8a2 2 0 002-2V8a2 2 0 00-2-2H5a2 2 0 00-2 2v8a2 2 0 002 2z\" stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"1\"\/>\t\t\t\t\t\t\t\t\t<\/svg>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<h2 class=\"obj-page__item-title\">Diversity in the lineup<\/h2>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"obj-page__item-text\">\n\t\t\t\t\t\t\t\t<p>Promote a plural programming that includes European, auteur, documentary and independent cinema alongside major commercial productions. We work with distributors and platforms to guarantee fair exhibition windows for all works.<\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t<li class=\"obj-page__item reveal reveal--up elementor-repeater-item-ca71ded\" style=\"transition-delay:80ms\">\n\t\t\t\t\t\t<div class=\"obj-page__item-number\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t02\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"obj-page__item-body\">\n\t\t\t\t\t\t\t<div class=\"obj-page__item-header\">\n\t\t\t\t\t\t\t\t<div class=\"obj-page__item-icon\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t<svg width=\"28\" height=\"28\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n\t\t\t\t\t\t\t\t\t\t<path d=\"M17 20h5v-2a3 3 0 00-5.356-1.857M17 20H7m10 0v-2c0-.656-.126-1.283-.356-1.857M7 20H2v-2a3 3 0 015.356-1.857M7 20v-2c0-.656.126-1.283.356-1.857m0 0a5.002 5.002 0 019.288 0M15 7a3 3 0 11-6 0 3 3 0 016 0zm6 3a2 2 0 11-4 0 2 2 0 014 0zM7 10a2 2 0 11-4 0 2 2 0 014 0z\" stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"1\"\/>\t\t\t\t\t\t\t\t\t<\/svg>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<h2 class=\"obj-page__item-title\">Audience education<\/h2>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"obj-page__item-text\">\n\t\t\t\t\t\t\t\t<p>Promote film education programs in schools, film cycles at universities, and cultural mediation activities that bring cinema closer to new audiences, especially young people and older adults.<\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t<li class=\"obj-page__item reveal reveal--up elementor-repeater-item-4555726\" style=\"transition-delay:160ms\">\n\t\t\t\t\t\t<div class=\"obj-page__item-number\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t03\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"obj-page__item-body\">\n\t\t\t\t\t\t\t<div class=\"obj-page__item-header\">\n\t\t\t\t\t\t\t\t<div class=\"obj-page__item-icon\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t<svg width=\"28\" height=\"28\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n\t\t\t\t\t\t\t\t\t\t<path d=\"M21 12a9 9 0 01-9 9m9-9a9 9 0 00-9-9m9 9H3m9 9a9 9 0 01-9-9m9 9c1.657 0 3-4.03 3-9s-1.343-9-3-9m0 18c-1.657 0-3-4.03-3-9s1.343-9 3-9m-9 9a9 9 0 019-9\" stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"1\"\/>\t\t\t\t\t\t\t\t\t<\/svg>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<h2 class=\"obj-page__item-title\">International projection<\/h2>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"obj-page__item-text\">\n\t\t\t\t\t\t\t\t<p>Strengthen the presence of independent Spanish exhibitors in European forums such as CICAE and Europa Cinemas, facilitating the exchange of best practices and access to co-production and cross-border distribution programs.<\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t<li class=\"obj-page__item reveal reveal--up elementor-repeater-item-05cd370\" style=\"transition-delay:240ms\">\n\t\t\t\t\t\t<div class=\"obj-page__item-number\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t04\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"obj-page__item-body\">\n\t\t\t\t\t\t\t<div class=\"obj-page__item-header\">\n\t\t\t\t\t\t\t\t<div class=\"obj-page__item-icon\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t<svg width=\"28\" height=\"28\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n\t\t\t\t\t\t\t\t\t\t<path d=\"M12 8c-1.657 0-3 .895-3 2s1.343 2 3 2 3 .895 3 2-1.343 2-3 2m0-8c1.11 0 2.08.402 2.599 1M12 8V7m0 1v8m0 0v1m0-1c-1.11 0-2.08-.402-2.599-1M21 12a9 9 0 11-18 0 9 9 0 0118 0z\" stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"1\"\/>\t\t\t\t\t\t\t\t\t<\/svg>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<h2 class=\"obj-page__item-title\">Economic sustainability<\/h2>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"obj-page__item-text\">\n\t\t\t\t\t\t\t\t<p>Advise and accompany our members in the processing of public aid, European funds and cinema modernization programs, ensuring the long-term economic viability of independent exhibition.<\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t<li class=\"obj-page__item reveal reveal--up elementor-repeater-item-a9def24\" style=\"transition-delay:320ms\">\n\t\t\t\t\t\t<div class=\"obj-page__item-number\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t05\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"obj-page__item-body\">\n\t\t\t\t\t\t\t<div class=\"obj-page__item-header\">\n\t\t\t\t\t\t\t\t<div class=\"obj-page__item-icon\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t<svg width=\"28\" height=\"28\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n\t\t\t\t\t\t\t\t\t\t<path d=\"M13 10V3L4 14h7v7l9-11h-7z\" stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"1\"\/>\t\t\t\t\t\t\t\t\t<\/svg>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<h2 class=\"obj-page__item-title\">Digital transformation<\/h2>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"obj-page__item-text\">\n\t\t\t\t\t\t\t\t<p>Support the adoption of digital management tools, online box office and audience communication. We promote hearing and visual accessibility through audio description and in-theatre subtitling technologies.<\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t\t<li class=\"obj-page__item reveal reveal--up elementor-repeater-item-a80fec0\" style=\"transition-delay:400ms\">\n\t\t\t\t\t\t<div class=\"obj-page__item-number\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t06\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"obj-page__item-body\">\n\t\t\t\t\t\t\t<div class=\"obj-page__item-header\">\n\t\t\t\t\t\t\t\t<div class=\"obj-page__item-icon\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t\t\t<svg width=\"28\" height=\"28\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n\t\t\t\t\t\t\t\t\t\t<path d=\"M9 12l2 2 4-4m5.618-4.016A11.955 11.955 0 0112 2.944a11.955 11.955 0 01-8.618 3.04A12.02 12.02 0 003 9c0 5.591 3.824 10.29 9 11.622 5.176-1.332 9-6.03 9-11.622 0-1.042-.133-2.052-.382-3.016z\" stroke-linecap=\"round\" stroke-linejoin=\"round\" stroke-width=\"1\"\/>\t\t\t\t\t\t\t\t\t<\/svg>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<h2 class=\"obj-page__item-title\">Sectoral advocacy<\/h2>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"obj-page__item-text\">\n\t\t\t\t\t\t\t\t<p>Represent the interests of independent exhibitors before the ICAA, the Ministry of Culture, the autonomous communities and European bodies, actively participating in the development of cultural and audiovisual policies.<\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\t<\/ol>\n\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Areas of work Promio&#039;s Strategic Objectives Our strategic plan defines the priority areas of action to strengthen the independent exhibition sector, promote cultural diversity, and ensure the sustainability of cinemas throughout Spain. 01 Diversity in the lineup Promote a plural programming that includes European, auteur, documentary and independent cinema alongside major commercial productions. We work [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"inline_featured_image":false,"footnotes":""},"class_list":["post-258","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/promio.es\/en\/wp-json\/wp\/v2\/pages\/258","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/promio.es\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/promio.es\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/promio.es\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/promio.es\/en\/wp-json\/wp\/v2\/comments?post=258"}],"version-history":[{"count":2,"href":"https:\/\/promio.es\/en\/wp-json\/wp\/v2\/pages\/258\/revisions"}],"predecessor-version":[{"id":268,"href":"https:\/\/promio.es\/en\/wp-json\/wp\/v2\/pages\/258\/revisions\/268"}],"wp:attachment":[{"href":"https:\/\/promio.es\/en\/wp-json\/wp\/v2\/media?parent=258"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}